Augmented reality applications are in demand as businesses try to create an application experience that is truly memorable. The Autonomy unit of Hewlett-Packard created Aurasma to enable building those types of application. The Aurasma content management system exposes triggers through which videos, images or 3D models are automatically launched.
Over the past few months at PW we've noticed steady increase in the number of mentions of Data as a Service (DaaS) and this trend looks to continue. Our first post on the subject was by a guest author Pete Soderling who introduced us to the concept and discussed pricing models. Then we continued the theme by posting about a partnership between a stock data site and an open data platform, working together to deliver a stock historical data API. The latest big move in this area sees NASDAQ creating a Data-On-Demand service accessible through a Web API.