March 17, 2015
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Now with almost two years in operation, custom analytics cloud platform Keen IO believe they have both a strong analytics product for existing customers, and the potential to quickly move into emerging market domains in the years ahead. Their strategy? To win over developers first, and let the developers evangelize back to end customers. The company provides the Keen IO API to help businesses process information by defining each piece of data as an event that can be catalogued and analyzed.
Campaigner, leading email marketing services provider, has launched the Campaigner Elements API. The Elements API is intended to be integrated with analytics platforms to gain greater insight into subscriber behavior. Creating targets for email blasts is step one. The Elements API makes step two easier: narrowing focus to potential customers.
AWR has launched the second version of its Cloud Developer API. The online rank tracking company added an array of new features that allows users to call and organize rank data related to projects in a more automated fashion. The company has enhanced call options for existing and new features.