March 16, 2015
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Swift IQ belives Machine Learning as a Service (MLaaS) will become a key market in the near future as more providers look to integrate predictive APIs with their customer transaction data. After presenting at the recent API Strategy and Practice Conference, Swift IQ CEO Jason Lobel spoke with ProgrammableWeb about how businesses can use an API-driven approach to improve their "adaptive intelligence", and shares four techniques that can be tested immediately.
Datasift has released a new query builder for customers working with social media. It answers a simple question: what do you do as a company, with all that data, all the Tweets, Facebook and blog comments about you? It turns out, that if you can really focus in on the comments about you, about your industry, about what customers are thinking, the answer is a goldmine of connection to your best customers and a key to going viral.
Activestandards, the provider of a website quality management platform, has just released the first of what it says will be many APIs. Their focus is on helping enterprises drive business by getting technical and marketing teams to work more closely together. According to the press release, the goal is to facilitate integration with the content management systems (CMS).