May 11, 2016
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Google is doing some work on the API that helps manage Chrome extensions. Developments over the last few weeks have shed light on what the changes mean for developers, and not everyone likes what they see. Ad blockers are at the heart of the issue and changes to the API will impact them seriously.
Six APIs have been added to the ProgrammableWeb directory in categories such as Social, Advertising, Science, and eCommerce. Here, we summarize the new additions.
Snapchat, which recently surpassed Twitter in daily usage, has unveiled an API that allows advertisers to purchase Snapchat ads programmatically and at scale. Part of a broader launch of new ad offerings, Snapchat's Ads API could help the company grow its ad revenue and pave the way for an IPO.