October 20, 2015
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There's always been a little annoyance on the end of affiliate APIs, those that pay developers money for referring buyers. In exchange for a potential sale, developers have to send their users to the company's site to complete the transaction. In the future, many of those purchasers will be able to remain using the developer's application for the length of the sale. We're a step closer to that future with a new release from API management company Mashery (a ProgrammableWeb sponsor). Mashery customers can now process transactions through their APIs, which means the potential for applications with lower barriers between a customer and a sale. And yes, that little annoyance at the end of affiliate APIs could be going away.
Nimble, a social CRM and SaaS provider, has just announced the launch of a new Contact API and App Marketplace making it possible for developers to create engaging third-party applications using the Nimble platform.
Eleven APIs have been added to the ProgrammableWeb directory in categories including Marketing, Nutrition, and Games. Highlights include an API for integrating Stratfor Worldview service, provides intelligence, predictions, and news regarding global issues. Here's a rundown of the latest additions.