The internet is full of videos that teach how to use complex software, like Photoshop or Final Cut Pro. Why not use the same technique for teaching how to use an API? Younger developers, who grew up in the age of these video tutorials, find this format especially useful. These types of videos do not have to have high production costs – they simply require screen capture and voice-over.
Are you in the business of selling video content? How will you broadcast it? The Applicaster API aims to help answer that increasingly complex question. Where once it was a matter of getting on a network, now it's an issue of delivering experiences over mobile, synching, caching and live streaming, coping with connectivity issues, and providing an Airplay experience.