Amazon has launched the Mobile Associates API. The API enables developers to monetize apps by offering physical and digital goods for sale through the Amazon marketplace and various Android stores. App owners can earn up to 6% in advertising fees for sales made through an owner's app. With the Mobile Associates API, Amazon aims to present a new way of monetizing apps by offering contextually relevant products for sale within any given app.
Smartphones will continue to play a bigger role in our lives. The results of a recent study by research firm Mind Commerce confirms this. According to the report, the telecom networks API industry will grow 38% and account for $157 billion in global revenue by 2018.