June 29, 2016
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Response Tap, leader in voice-centric marketing technology, recently released the Response Tap API. The Response Tap API enables developers to include Response Tap's number provisioning, call features, and reporting features within third party apps. Response Tap's proprietary software allows companies to track a caller's actions on a website before, during, and after a call. Such tracking technology provides better understanding of marketing activities.
RecordedFuture, at first glance, is scary. It’s one of those projects that brings the saying “with great power comes great responsibility” to mind. The company has developed a platform for providing momentum and sentiment ratings around two conceptual abstractions: events & entities. Its system is continually scanning “thousands of high-quality new publications, blogs, public niche sources, trade publications, government web sites, financial database, and more,” then making that available via the Recorded Future News Analytics API. This type of news aggregation and processing is a level of awareness that no single human could otherwise obtain. From a theoretical perspective, having a tool such as this at one’s disposal would create a huge information advantage. Could this be called an information weapon?