May 28, 2019
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Buffer, a social media manger, opened the Buffer API last week beyond its internal apps. According to co-founder, Leo Wildrich, the decision sprung from its single purpose as a company: "How can we make sharing links, videos and images to your social networks easier and more powerful?" Unlike its main competitors, Hootsuite and Sprout Social, Buffer "focus[es] on non-original content sharing, especially photos, videos and articles" states Tech Crunch. As Buffer launches its API, and attempts to make sharing easier, Wildrich stressed that Buffer aims "to build a new sharing standard...across the web."
Salesforce.com is holding its flagship event Dreamforce at Moscone Center in San Franscisco this week, and before we spend time covering some of its new initiatives in what the company calls the Social Enterprise, I thought it would be a good time to review the APIs that developers can use as part of the DeveloperForce program.