Boxfish, television discovery startup, released an improved TV discovery app this past week. With the new release, Boxfish decided to make its technology available to third parties via an API. Boxfish allows the use of natural language to search for particular topics currently discussed on TV, or users can find out what is currently most popular on tv. The thought behind the API aims to empower other providers.
Put down your remote control and pick up an iPad. One of the largest US cable companies is experimenting with new methods of controlling and programming a TV--and it may provide the same functionality to developers via an API. The reason? As many providers are finding out, building for mobile often means building a private API, anyway.