Gyft opened its doors in 2012 with a focus on transforming plastic gift cards into their much more convenient--and transferable--digital equivalents. Now, it's turned its attention to the gaming industry that rewards players with points, rewards, credits and coins. But when players want to cash out, gamers and others need to avoid high transaction costs, as CEO Vinny Lingham told Sarah Perez of Techcrunch.
The Twitch API lets developers integrate popular Twitch features, such as live broadcasting, chat and video analytics into their own application. Talk has surfaced that Google is looking to purchase Twitch for $1 billion.
A new API from Facebook will deliver recommendations to advertisers. The feedback should help advertisers create more successful campaigns. Facebook is offering insights on what works and what doesn't to help advertisers navigate the ins and outs of advertising on Facebook.