March 9, 2017
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Canadian based startup LoginRadius is a Software As A Service (SAAS) provider of social infrastructure (Social Login and Social Sharing) that is currently used by over 25,000 websites. Despite being a fairly new service (The company was founded in May 2011), LoginRadius has expanded rapidly, partly in thanks to the LoginRadius API.
Livefyre has just launched StreamHub, a new set of tools for Enterprise customers that builds upon the Livefyre core real-time comment platform and the Livefyre API. StreamHub curates the social web and allows publishers, television networks and brands to incorporate relevant discussions via social media into their websites.
Moxie Software has released Engage+,"the first social chat app that leverages Facebook’s social graph leveraging public profiles to target social visitors with unique proactive offers and provide agents with a rich set of social data." Until now, sales and customer service reps had access to limited customer data when interacting with customers via chat (e.g. customer name, purchase history, email, perhaps a few other data points). Engage+ utilizes Facebook's social graph to further understand and engage customers during chat conversations (e.g. age, brand likes, friends, mobile usage, and many more data points). Deeper profiling during a customer interaction allows companies to produce customized offers pinpointed at specific customers.