mBLAST has enhanced its mPACT API product in an attempt to target the academic community. Virtual-Strategy.com tells us that the new feature, titled mPACT API PhD,
"Is designed to provide discovery, scoring and analytics across traditional and social media for academic administrators and faculty alike, providing solutions to assist in faculty recruitment and assessment, in development and in alumni engagement."
The enhancement allows academic institutions to search for scholarly material presented by academics in non-traditional venues (e.g. blogs, social media, etc.).
