Kenya currently lays claim to the world's largest user base of mobile money. With over 25 million mobile money users in the country, Kenya seems to be a mobile developer's dream when it comes to potential user base. However, as COSEKE's Kevin Njoki told ITWeb Africa, developers face major roadblocks in monetizing apps despite the massive mobile money user base. At the heart of the difficulty lies a lack of open APIs from the country's leading telecommunication companies.
From billion dollar companies to the neighborhood coffee shops, merchants of all sizes are seeking new ways to offer secure and affordable mobile payments systems that expand their ability to conduct business. The PayPal API got its start this way, first with online auctions, then with thousands of websites and individuals. It's now one of over 150 payment APIs, many of which exist outside of traditional finance.