The Whiplash Java SDK allows developers to access and integrate the Whiplash functionality with other applications through Java. Whiplash is an order management system that stores and ships eCommerce products for online merchants.
What do you get when you use APIs to mashup retail shopping, auctions, analytics, reviews and coupons? For the VC-funded startup Mpire, you get a very useful set of shopping tools, what they call a universal shopping experience.
ReferralCandy is an online marketing company that specializes in referral marketing. The company provides a plug-and-play platform that makes referral marketing easier. Techinasia.com notes that ReferralCandy modeled their structure after Dropbox’s two-sided incentive referral program. Dropbox’s program rewarded both the user that signed up through a referral link and the referrer with additional storage space. This tactic has proven successful for ReferralCandy who recently released their ReferralCandy API.