YellowAPI functionality can be integrated in a mobile phone with the Yellow Pages iOS SDK. Resources include samples, tools, and methods that aim to visualize a working API on the iOS. This kit contains updates with ARC and iOS support, bug fixes, and listing object to match current JSON.
Microsoft introduced a number of campaign APIs through its Windows Store Promotions API. The APIs allow media agencies to better promote and manage ad campaigns around apps listed at the Windows Store. From ad creation to bulk action, advertisers gain more capability and control around campaigns.
Technology blogger Mohamed Marwen Meddah wrote an interesting post recently on his StartUpArabia site: "The Importance of Having An API for Arab Startups". Mohamed notes that, thus far, relatively few Arab online startups have opened up their platforms through APIs. However, he believes that providing an API is crucial for Arab online services.